---
title: 'Genius ERP + Smartlead'
url: 'https://www.staging38.commercient.com/product/genius-erp-smartlead/'
date: '2026-06-19T10:24:52-04:00'
modified: '2026-06-19T10:24:52-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects Genius ERP to Smartlead, giving your team access to Genius ERP data directly within Smartlead. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects Genius ERP and Smartlead, enabling customer and contact data to flow between the ERP and marketing platform. This gives marketing teams the account context they need to target the right customers with relevant campaigns.

## What syncs

- Update Smartlead Contact Lists from Genius ERP Customers
- Sync Genius ERP Purchase History to Smartlead for Segmentation
- Import Smartlead New Contacts into Genius ERP Customers
- Sync Genius ERP Items to Smartlead for Campaign Use
- Connect Genius ERP Sales Orders Data to Smartlead Customer Segments
- Sync Genius ERP Customer Regions and Segments to Smartlead

## Why Commercient

### Sales and order analytics

Export Genius ERP Sales Orders and customer revenue data to Smartlead so management has visibility into sales performance, order volumes and revenue trends over time.

### Customer data insights

Connect Genius ERP Customers and purchase history to Smartlead so marketing and sales teams can segment and analyse customer behaviour and purchasing patterns.

### Operational performance reporting

Bring Genius ERP Inventory, Purchase Orders and fulfilment data into Smartlead to support broader supply chain and operations performance dashboards.

### Inventory and supply chain reporting

Sync Genius ERP Inventory and Items data to Smartlead so operations teams can monitor stock turns, days of supply and replenishment performance.

## About Genius ERP

Genius ERP is a manufacturing ERP for custom, engineer-to-order and make-to-order manufacturers, managing engineering, estimating, production, purchasing and accounting.

## About Smartlead

Smartlead is a cold email outreach and sales automation platform for sales teams, managing email campaigns, leads, inbox rotation, follow-up sequences and deliverability.

## Frequently asked questions

### Can Genius ERP Customers sync to Smartlead automatically?

Yes, Commercient can sync Genius ERP Customers to Smartlead so both platforms share consistent account data. Exact field mapping and sync frequency are configured per project.

### Can data from Smartlead flow back into Genius ERP?

Commercient can support data flowing from Smartlead back into Genius ERP when included in the integration scope. Direction and object coverage depend on project configuration.

### How often does the Genius ERP and Smartlead integration sync?

Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time options depend on system capabilities and project scope.

### Can Genius ERP Items and Inventory sync to Smartlead?

Yes, Commercient can sync Genius ERP Items and Inventory to Smartlead so product data and stock information are current in both systems. Exact mapping depends on project scope.

### Does Commercient support two-way sync between Genius ERP and Smartlead?

Commercient can support bidirectional sync between Genius ERP and Smartlead when configured. Exact two-way capabilities depend on the systems involved and the integration scope.