---
title: 'MYOB + Smartlead'
url: 'https://www.staging38.commercient.com/product/myob-smartlead/'
date: '2026-06-19T10:40:17-04:00'
modified: '2026-06-19T10:40:18-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects MYOB to Smartlead, giving your team access to MYOB data directly within Smartlead. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects MYOB and Smartlead, enabling customer and contact data to flow between the ERP and marketing platform. The integration can support syncing MYOB customer segments to Smartlead lists based on purchase history, account type or region.

## What syncs

- Sync MYOB Sales Invoices Data to Smartlead for Spend-Based Segmentation
- Connect MYOB Selling Prices to Smartlead Promotional Workflows
- Export MYOB New Accounts to Smartlead as Contact Records
- Sync MYOB Customers to Smartlead Contact Records
- Update Smartlead Contact Lists from MYOB Customers
- Sync MYOB Purchase History to Smartlead for Segmentation

## Why Commercient

### Customer acquisition and retention analytics

Sync MYOB new customer, repeat order and churn data to Smartlead so teams can track acquisition trends, retention rates and account growth over time.

### Cash flow and liquidity reporting

Connect MYOB Customer Payments and accounts receivable data to Smartlead so finance teams can track cash flow, project liquidity and manage working capital positions.

### Sales rep performance reporting

Sync MYOB Sales Orders and customer revenue by rep to Smartlead so sales managers can track individual and team performance against targets over any period.

### Financial data reporting

Sync MYOB general ledger, Sales Invoices and Customer Payments data to Smartlead so finance teams can build period-end reports and dashboards from current ERP records.

## About MYOB

MYOB is accounting and business management software for Australian and New Zealand small and mid-size businesses, managing financials, payroll, inventory and tax.

## About Smartlead

Smartlead is a cold email outreach and sales automation platform for sales teams, managing email campaigns, leads, inbox rotation, follow-up sequences and deliverability.

## Frequently asked questions

### Can MYOB Sales Invoices data sync to Smartlead?

Yes, Commercient can sync MYOB Sales Invoices data to Smartlead when included in scope. Exact field mapping, sync frequency and object coverage are configured per project.

### Can new records created in Smartlead be imported into MYOB?

Commercient can support importing new records created in Smartlead into MYOB when included in the integration scope. Direction and object coverage depend on project configuration.

### What support does Commercient provide after go-live?

Commercient provides ongoing support for the MYOB and Smartlead integration after go-live. Support coverage and response times depend on the customer's support plan and service level agreement.

### What data can Commercient connect between MYOB and Smartlead?

Commercient can connect MYOB and Smartlead to sync data such as Customers, Items, Inventory Items, Sales Orders and Sales Invoices. Supported objects and sync direction depend on the customer's system setup and project scope.

### Can MYOB Customers sync to Smartlead automatically?

Yes, Commercient can sync MYOB Customers to Smartlead so both platforms share consistent account data. Exact field mapping and sync frequency are configured per project.