---
title: 'Outplay + Klaviyo'
url: 'https://www.staging38.commercient.com/product/outplay-klaviyo/'
date: '2026-06-19T10:45:12-04:00'
modified: '2026-06-19T10:45:12-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects Outplay to Klaviyo, giving your team access to Outplay data directly within Klaviyo. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects Outplay and Klaviyo, enabling customer and contact data to flow between the ERP and marketing platform. This gives marketing teams the account context they need to target the right customers with relevant campaigns.

## What syncs

- Update Klaviyo Contact Lists from Outplay Customers
- Sync Outplay Purchase History to Klaviyo for Segmentation
- Import Klaviyo New Contacts into Outplay Customers
- Sync Outplay Items to Klaviyo for Campaign Use
- Connect Outplay Sales Orders Data to Klaviyo Customer Segments
- Sync Outplay Customer Regions and Segments to Klaviyo

## Why Commercient

### Sales and order analytics

Export Outplay Sales Orders and customer revenue data to Klaviyo so management has visibility into sales performance, order volumes and revenue trends over time.

### Customer data insights

Connect Outplay Customers and purchase history to Klaviyo so marketing and sales teams can segment and analyse customer behaviour and purchasing patterns.

### Operational performance reporting

Bring Outplay Inventory, Purchase Orders and fulfilment data into Klaviyo to support broader supply chain and operations performance dashboards.

### Inventory and supply chain reporting

Sync Outplay Inventory and Items data to Klaviyo so operations teams can monitor stock turns, days of supply and replenishment performance.

## About Outplay

Outplay is a sales engagement platform for outbound sales teams, managing multi-channel outreach sequences, calls, emails, tasks and prospect engagement.

## About Klaviyo

Klaviyo is a marketing automation and CRM platform for e-commerce businesses, managing email campaigns, SMS, customer segments, flows and revenue analytics.

## Frequently asked questions

### Can Outplay Customers sync to Klaviyo automatically?

Yes, Commercient can sync Outplay Customers to Klaviyo so both platforms share consistent account data. Exact field mapping and sync frequency are configured per project.

### Can data from Klaviyo flow back into Outplay?

Commercient can support data flowing from Klaviyo back into Outplay when included in the integration scope. Direction and object coverage depend on project configuration.

### How often does the Outplay and Klaviyo integration sync?

Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time options depend on system capabilities and project scope.

### Can Outplay Items and Inventory sync to Klaviyo?

Yes, Commercient can sync Outplay Items and Inventory to Klaviyo so product data and stock information are current in both systems. Exact mapping depends on project scope.

### Does Commercient support two-way sync between Outplay and Klaviyo?

Commercient can support bidirectional sync between Outplay and Klaviyo when configured. Exact two-way capabilities depend on the systems involved and the integration scope.