---
title: 'Outplay + Sage CRM'
url: 'https://www.staging38.commercient.com/product/outplay-sage-crm/'
date: '2026-06-19T10:45:18-04:00'
modified: '2026-06-19T10:45:19-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects Outplay to Sage CRM, giving your team access to Outplay data directly within Sage CRM. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects Outplay and Sage CRM, giving sales teams access to ERP customer, order, invoice and inventory data from inside Sage CRM. Sales reps can view Outplay Invoices, Sales Orders and Inventory from inside Sage CRM to support more informed customer conversations.

## What syncs

- Sync Outplay Customers to Sage CRM Companies
- Display Outplay Invoices in Sage CRM
- Access Outplay Items and Inventory from Sage CRM
- Export Sage CRM Opportunities as Outplay Sales Orders
- Sync Outplay Sales Orders and Status Updates to Sage CRM
- Update Sage CRM Contacts from Outplay Customer Contacts

## Why Commercient

### Upsell and cross-sell visibility

Access Outplay purchase history and product usage data in Sage CRM so sales teams can identify upsell and cross-sell opportunities based on what customers have previously ordered.

### Territory and region alignment

Sync Outplay customer region and territory data to Sage CRM so account assignments, territory reports and sales coverage in the CRM reflect the ERP's customer classification.

### Customer contact sync

Sync Outplay Contacts to Sage CRM Contacts so both platforms share accurate individual contact information, phone numbers, email addresses and roles for each customer account.

### Customer account visibility

Connect Outplay Customers to Sage CRM Companies and Contacts so sales teams can view ERP customer data from inside the CRM and manage relationships with accurate account information.

## About Outplay

Outplay is a sales engagement platform for outbound sales teams, managing multi-channel outreach sequences, calls, emails, tasks and prospect engagement.

## About Sage CRM

Sage CRM is a customer relationship management platform for small and mid-size businesses, managing contacts, accounts, opportunities, cases and customer communication.

## Frequently asked questions

### What data can Commercient connect between Outplay and Sage CRM?

Commercient can synchronise key Outplay ERP data with Sage CRM, such as Customers, Contacts, Items, Inventory, Sales Orders, Invoices and Payments. Supported objects and sync direction depend on the customer's system setup and project scope.

### Can Outplay Customers sync into Sage CRM Companies and Contacts?

Yes, Commercient can sync Outplay Customers into Sage CRM as Companies and Contacts. This gives sales teams access to ERP account data from inside the CRM. Exact field mapping and sync frequency are configured per project.

### Can Sage CRM Opportunities be connected back to Outplay as Sales Orders?

Commercient can support connecting Sage CRM Opportunities back to Outplay as Sales Orders when included in the integration scope. This allows approved CRM deals to flow into ERP fulfilment workflows. Two-way sync capability depends on project configuration.

### How often does the Outplay and Sage CRM sync run?

Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time and scheduled batch options are available depending on system capabilities and project scope.

### Can sales reps see Outplay Invoices and Payments inside Sage CRM?

Yes, Commercient can surface Outplay Invoices and Payments data inside Sage CRM so sales reps can review account financial status without leaving the CRM. Exact field display depends on project configuration.