---
title: 'SAP Business One (B1) + HubSpot'
url: 'https://www.staging38.commercient.com/product/sap-business-one-b1-hubspot/'
date: '2026-06-19T11:14:09-04:00'
modified: '2026-06-29T07:26:36-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects SAP Business One (B1) to HubSpot, giving your team access to SAP Business One (B1) data directly within HubSpot. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects SAP Business One (B1) and HubSpot, giving sales teams access to ERP customer, order, invoice and inventory data from inside HubSpot. The integration can support both ERP-to-CRM and CRM-to-ERP sync directions, with objects and frequency defined per project scope.

## What syncs

- Update Hubspot Contacts from SAP Business One (B1) Customer Contacts
- View SAP Business One (B1) Item Quantities in Hubspot
- Sync SAP Business One (B1) Incoming Payments to Hubspot Account Records
- Access SAP Business One (B1) Price Lists from Hubspot
- Sync SAP Business One (B1) Credit Memos to Hubspot
- Import Hubspot Contacts as SAP Business One (B1) Customer Contacts

## Why Commercient

### Product and inventory visibility

Access SAP Business One (B1) Item Master Data, Item Quantities and Price Lists from Hubspot so sales teams can check product availability and provide accurate information to customers.

### Deal-to-order workflow

Connect Hubspot Deals back to SAP Business One (B1) as Sales Orders so approved deals can move into ERP fulfilment workflows when included in the integration scope.

### Invoice and payment visibility

Surface SAP Business One (B1) AR Invoices and Incoming Payments inside Hubspot so account managers can review outstanding balances and recent payments alongside their pipeline and customer activity.

### Quote-to-order workflow

Connect Hubspot Quotes to SAP Business One (B1) Sales Orders so sales quotes approved in the CRM can create ERP orders and trigger fulfilment without re-entry.

## About SAP Business One (B1)

SAP Business One is an ERP system for small and mid-size businesses, managing accounting, inventory, purchasing, sales, production and customer data.

## About Hubspot

HubSpot is a CRM platform for managing marketing, sales and service activities, including contacts, companies, deals, campaigns, tickets and pipelines.

## Frequently asked questions

### Can SAP Business One (B1) Item Master Data and Item Quantities be accessed from Hubspot?

Yes, Commercient can sync SAP Business One (B1) Item Master Data and Item Quantities to Hubspot so sales teams can check product availability and pricing from inside the CRM. Supported objects and sync direction depend on project scope.

### Does Commercient support two-way sync between SAP Business One (B1) and Hubspot?

Commercient can support bidirectional sync between SAP Business One (B1) and Hubspot, such as ERP-to-CRM customer data and CRM-to-ERP deal-to-order workflows. Two-way sync capability and object coverage depend on the systems involved and the integration scope.

### Can SAP Business One (B1) Price Lists sync to Hubspot for sales quoting?

Yes, Commercient can sync SAP Business One (B1) Price Lists to Hubspot so sales reps have access to current pricing, discount tiers and customer-specific rates from inside the CRM. Exact mapping depends on project configuration.

### Can Commercient support dashboards or reporting from SAP Business One (B1) data in Hubspot?

Commercient can support surfacing SAP Business One (B1) data inside Hubspot views so teams can build account-level reports using ERP financial and transactional data. Custom dashboards and automated alerts depend on the CRM platform and project scope.

### How is the SAP Business One (B1) and Hubspot integration scoped and implemented?

Commercient scopes each integration project based on the customer's SAP Business One (B1) and Hubspot configuration, the objects to be synced, and the required sync direction. Implementation timelines and supported objects are agreed during the scoping process.