---
title: 'ShopWorks + Smartlead'
url: 'https://www.staging38.commercient.com/product/shopworks-smartlead/'
date: '2026-06-19T11:19:05-04:00'
modified: '2026-06-19T11:19:06-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects ShopWorks to Smartlead, giving your team access to ShopWorks data directly within Smartlead. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects ShopWorks and Smartlead, enabling customer and contact data to flow between the ERP and marketing platform. The integration supports syncing purchase history from ShopWorks to Smartlead for use in campaign segmentation and targeting.

## What syncs

- Import Smartlead New Contacts into ShopWorks Customers
- Sync ShopWorks Items to Smartlead for Campaign Use
- Connect ShopWorks Sales Orders Data to Smartlead Customer Segments
- Sync ShopWorks Customer Regions and Segments to Smartlead
- Import Smartlead Campaign Responses into ShopWorks
- Update Smartlead Contact Status from ShopWorks Customer Activity

## Why Commercient

### Operational performance reporting

Bring ShopWorks Inventory, Purchase Orders and fulfilment data into Smartlead to support broader supply chain and operations performance dashboards.

### Inventory and supply chain reporting

Sync ShopWorks Inventory and Items data to Smartlead so operations teams can monitor stock turns, days of supply and replenishment performance.

### Margin and profitability analysis

Connect ShopWorks cost and pricing data to Smartlead so finance teams can model product margins, customer profitability and segment-level revenue performance.

### Accounts receivable reporting

Sync ShopWorks Invoices and Payments ageing data to Smartlead so finance teams can report on DSO, overdue balances and collection performance.

## About ShopWorks

ShopWorks is business management software for screen printing, embroidery and promotional products companies, managing orders, production, inventory, purchasing and billing.

## About Smartlead

Smartlead is a cold email outreach and sales automation platform for sales teams, managing email campaigns, leads, inbox rotation, follow-up sequences and deliverability.

## Frequently asked questions

### How often does the ShopWorks and Smartlead integration sync?

Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time options depend on system capabilities and project scope.

### Can ShopWorks Items and Inventory sync to Smartlead?

Yes, Commercient can sync ShopWorks Items and Inventory to Smartlead so product data and stock information are current in both systems. Exact mapping depends on project scope.

### Does Commercient support two-way sync between ShopWorks and Smartlead?

Commercient can support bidirectional sync between ShopWorks and Smartlead when configured. Exact two-way capabilities depend on the systems involved and the integration scope.

### Can ShopWorks Price Lists sync to Smartlead?

Commercient can sync ShopWorks Price Lists to Smartlead when included in scope. Exact pricing sync capabilities depend on how pricing is structured in ShopWorks and how Smartlead accepts pricing data.

### Can ShopWorks Vendors and Purchase Orders sync to Smartlead?

Commercient can support syncing ShopWorks Vendors and Purchase Orders to Smartlead when relevant to the integration workflow. Exact capabilities depend on both systems and the project scope.