---
title: 'Visma + SAP CRM'
url: 'https://www.staging38.commercient.com/product/visma-sap-crm/'
date: '2026-06-19T11:26:16-04:00'
modified: '2026-06-19T11:26:17-04:00'
author: 'Aaron Torres'
excerpt: 'Commercient SYNC connects Visma to SAP CRM, giving your team access to Visma data directly within SAP CRM. No complex coding required.'
featured_image: 'https://www.staging38.commercient.com/wp-content/uploads/2026/06/Commercient-Product-Image.webp'
language: en-US
post_type: product
woocommerce:
  price: '0 USD'
  stock_status: instock
  attributes: { Product: SYNC }
---

Commercient connects Visma and SAP CRM, giving sales teams access to ERP customer, order, invoice and inventory data from inside SAP CRM. The connection gives account teams a unified view of customer financial history without leaving SAP CRM.

## What syncs

- Export SAP CRM Opportunities as Visma Sales Orders
- Sync Visma Sales Orders and Status Updates to SAP CRM
- Update SAP CRM Contacts from Visma Customer Contacts
- View Visma Inventory in SAP CRM
- Sync Visma Payments to SAP CRM Account Records
- Access Visma Price Lists from SAP CRM

## Why Commercient

### Upsell and cross-sell visibility

Access Visma purchase history and product usage data in SAP CRM so sales teams can identify upsell and cross-sell opportunities based on what customers have previously ordered.

### Territory and region alignment

Sync Visma customer region and territory data to SAP CRM so account assignments, territory reports and sales coverage in the CRM reflect the ERP's customer classification.

### Customer contact sync

Sync Visma Contacts to SAP CRM Contacts so both platforms share accurate individual contact information, phone numbers, email addresses and roles for each customer account.

### Customer account visibility

Connect Visma Customers to SAP CRM Accounts and Contacts so sales teams can view ERP customer data from inside the CRM and manage relationships with accurate account information.

## About Visma

Visma is an ERP and accounting software provider for Nordic businesses, managing financials, payroll, HR, inventory, purchasing and business reporting.

## About SAP CRM

SAP CRM is a customer relationship management system for large enterprises, managing accounts, contacts, opportunities, marketing campaigns and customer service interactions.

## Frequently asked questions

### How often does the Visma and SAP CRM sync run?

Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time and scheduled batch options are available depending on system capabilities and project scope.

### Can sales reps see Visma Invoices and Payments inside SAP CRM?

Yes, Commercient can surface Visma Invoices and Payments data inside SAP CRM so sales reps can review account financial status without leaving the CRM. Exact field display depends on project configuration.

### Can Visma Items and Inventory be accessed from SAP CRM?

Yes, Commercient can sync Visma Items and Inventory to SAP CRM so sales teams can check product availability and pricing from inside the CRM. Supported objects and sync direction depend on project scope.

### Does Commercient support two-way sync between Visma and SAP CRM?

Commercient can support bidirectional sync between Visma and SAP CRM, such as ERP-to-CRM customer data and CRM-to-ERP deal-to-order workflows. Two-way sync capability and object coverage depend on the systems involved and the integration scope.

### Can Visma Price Lists sync to SAP CRM for sales quoting?

Yes, Commercient can sync Visma Price Lists to SAP CRM so sales reps have access to current pricing, discount tiers and customer-specific rates from inside the CRM. Exact mapping depends on project configuration.