Connect Lawson to HubSpot Sales Hub
Connect Lawson and HubSpot Sales Hub to keep customer, sales, order and invoice data aligned across your ERP and CRM. Give sales teams better visibility into the information they need to manage customer relationships and close deals.
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SYNC data from Lawson to HubSpot Sales Hub and back!
*Connection pairings may vary based on your platform specifications
Why Commercient?
With Commercient, you can integrate everything from basic data entry to on-premise or cloud-based end-to-end processes.
Forecast and pipeline accuracy
Align HubSpot Sales Hub deal values and expected close dates with Lawson order and revenue data to give sales managers more accurate pipeline reporting and revenue forecasts.
Credit and order limit visibility
Sync Lawson customer credit status and order limits to HubSpot Sales Hub so sales reps know a customer's account standing before quoting or accepting new orders.
Sales rep account management
Connect Lawson Customers account assignments to HubSpot Sales Hub Companies so sales reps in the CRM always see the accounts they own, with full ERP order and financial context.
Upsell and cross-sell visibility
Access Lawson purchase history and product usage data in HubSpot Sales Hub so sales teams can identify upsell and cross-sell opportunities based on what customers have previously ordered.
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About Lawson
Lawson is an ERP system for healthcare, retail and service industries, managing financials, supply chain, HR, procurement and operational data.
About HubSpot Sales Hub
HubSpot Sales Hub helps sales teams manage contacts, companies, deals, pipelines and customer communication in one CRM platform.

Frequently asked questions (FAQs)
Commercient can synchronise key Lawson ERP data with HubSpot Sales Hub, such as Customers, Contacts, Items, Inventory, Sales Orders, Invoices and Payments. Supported objects and sync direction depend on the customer's system setup and project scope.
Yes, Commercient can sync Lawson Customers into HubSpot Sales Hub as Companies and Contacts. This gives sales teams access to ERP account data from inside the CRM. Exact field mapping and sync frequency are configured per project.
Commercient can support connecting HubSpot Sales Hub Deals back to Lawson as Sales Orders when included in the integration scope. This allows approved CRM deals to flow into ERP fulfilment workflows. Two-way sync capability depends on project configuration.
Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time and scheduled batch options are available depending on system capabilities and project scope.
Yes, Commercient can surface Lawson Invoices and Payments data inside HubSpot Sales Hub so sales reps can review account financial status without leaving the CRM. Exact field display depends on project configuration.








