Connect Visma to HubSpot Sales Hub
Connect Visma and HubSpot Sales Hub to keep customer, sales, order and invoice data aligned across your ERP and CRM. Give sales teams better visibility into the information they need to manage customer relationships and close deals.
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SYNC data from Visma to HubSpot Sales Hub and back!
*Connection pairings may vary based on your platform specifications
Why Commercient?
With Commercient, you can integrate everything from basic data entry to on-premise or cloud-based end-to-end processes.
Upsell and cross-sell visibility
Access Visma purchase history and product usage data in HubSpot Sales Hub so sales teams can identify upsell and cross-sell opportunities based on what customers have previously ordered.
Territory and region alignment
Sync Visma customer region and territory data to HubSpot Sales Hub so account assignments, territory reports and sales coverage in the CRM reflect the ERP's customer classification.
Customer contact sync
Sync Visma Contacts to HubSpot Sales Hub Contacts so both platforms share accurate individual contact information, phone numbers, email addresses and roles for each customer account.
Customer account visibility
Connect Visma Customers to HubSpot Sales Hub Companies and Contacts so sales teams can view ERP customer data from inside the CRM and manage relationships with accurate account information.
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About Visma
Visma is an ERP and accounting software provider for Nordic businesses, managing financials, payroll, HR, inventory, purchasing and business reporting.
About HubSpot Sales Hub
HubSpot Sales Hub helps sales teams manage contacts, companies, deals, pipelines and customer communication in one CRM platform.

Frequently asked questions (FAQs)
Commercient can synchronise key Visma ERP data with HubSpot Sales Hub, such as Customers, Contacts, Items, Inventory, Sales Orders, Invoices and Payments. Supported objects and sync direction depend on the customer's system setup and project scope.
Yes, Commercient can sync Visma Customers into HubSpot Sales Hub as Companies and Contacts. This gives sales teams access to ERP account data from inside the CRM. Exact field mapping and sync frequency are configured per project.
Commercient can support connecting HubSpot Sales Hub Deals back to Visma as Sales Orders when included in the integration scope. This allows approved CRM deals to flow into ERP fulfilment workflows. Two-way sync capability depends on project configuration.
Commercient typically runs on a scheduled sync, with frequency configurable based on business requirements. Near-real-time and scheduled batch options are available depending on system capabilities and project scope.
Yes, Commercient can surface Visma Invoices and Payments data inside HubSpot Sales Hub so sales reps can review account financial status without leaving the CRM. Exact field display depends on project configuration.








